The founder of Savvy Marketing Works has spent 20 years driving go-to-market strategy, brand growth, demand generation, and revenue for small and mid-sized businesses.
With a strong track record in cybersecurity, technology, and industrial B2B, Laura specializes in creating and executing marketing strategies that fuel revenue growth, drive demand, and enhance thought leadership. She has built and led collaborative teams, managed complex budgets, and developed vendor relationships.
Laura has worked with cybersecurity and tech companies including the Center for Internet Security, Amazon Web Services (AWS), Microsoft Azure, Google, Akamai, CrowdStrike, IEEE, and other nonprofits and startups.
During her time at IHS (now part of S&P Global), Laura led product management for aerospace design methodologies, collaborating with clients including Boeing, Airbus, Lockheed Martin, BAE Systems, and others.
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