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Strategic Marketing Leadership for Growth

Explore Fractional CMO Services
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Fractional CMO Services

Marketing Strategies That Provide Focus for Busy Founders & Executives

Marketing Strategy Development & Planning

Move from scattered tactics to a solid plan with a comprehensive marketing strategy tailored to your business goals. From clear objectives to identifying audiences and channels, strategic planning ensures you have a clear roadmap to success.

Establish and Scale Systems & Processes

 Whether you need to get leads out of a spreadsheet and into a CRM or create workflows for content production, I can help! I bring 20 years of experience building processes that work for new and growing marketing teams.

Marketing Leadership & Team Development

Benefit from experienced marketing leadership without the full-time cost. A fractional CMO leads and mentor your in-house team members, fostering collaboration and driving accountability to maximize performance.

Ready to grow?

Get in touch

Additional Marketing Services

Marketing Strategy Development

A clear plan outlining objectives, audiences, and channels, ready to hand off to you and your team.

Marketing & Campaign Plans

Marketing plans for product launches, demand generation, brand growth, and more.

Marketing Playbooks

Instructions for tactical work like content creation, email, social media, webinars, events, etc.

Thought Leadership & Content

Tell your story, create interest, and build credibility with content tailored to your audience.

Budget Development

Marketing budget development, including ads, social, events, paid media, and more.

Workshops

Improve a process, brainstorm ideas, or create a campaign plan in real time.

Learn more

Marketing that works, happy clients:

Laura MacGregor

About Savvy Marketing Works

Savvy Marketing Works is a Fractional CMO service dedicated to helping businesses accelerate growth through expertly crafted marketing strategies and hands-on leadership. With a focus on driving measurable revenue, I partner with companies seeking executive-level marketing expertise without the commitment of a full-time hire. My approach blends strategic planning with actionable execution, ensuring your marketing investments deliver tangible results and sustainable growth.

About Laura MacGregor

B2B experience working or partnering with:

Marketing Leadership & Strategy

Savvy Marketing Works provides fractional CMO support for businesses needing expert marketing leadership without the commitment of a full-time executive. I specialize in building effective strategies, optimizing processes, and mentoring teams to drive success. I also guide founders, entrepreneurs, and executives in strengthening their online presence and brand. You’ll get tailored marketing strategies that align with your goals and deliver measurable results. Whether you want to refine your brand, improve your marketing channels, or accelerate growth, I’ll ensure your marketing is cohesive, data-driven, and impactful. Let’s work together to unlock new insights, execute winning campaigns, and achieve your business objectives.

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