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Speaking & Media

Laura MacGregor is a marketing strategist and fractional CMO who speaks on the topics that matter most to modern B2B teams: strategic marketing, cybersecurity, and leadership.

Through podcast interviews, speaking engagements, and written and video content, she helps audiences turn complex marketing challenges into practical next steps.

Explore Laura's latest interviews, podcast appearances, and speaking engagements below.

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Featured Content

Laura MacGregor - The Human CMO Pod

Why Marketing Can’t Fix a Broken Business

This is a candid conversation on The Human CMO podcast about leadership, burnout, strategy, growth, and the very human side of marketing.

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She Rises article Laura MacGregor

Stop Doing the Work Your Tools Should Do for You

I've been learning how to use AI and automation to claw that time back, and I share a real example from my own workflow.

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LinkedIns

The Rise of the LinkedInfluencer

An award-winning marketer shares how B2B brands can stand out from the crowd.

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Letters to Lilly

This book is full of powerful stories about leadership and life. My essay is on page 176.

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Beyond the Booth Strategy

Tips for preparing to make the most of your event sponsorship costs.

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2026 AI Predictions

AI moves from experimentation to demonstrable ROI in 2026 - expert insights from SecurityBiaS advisers.

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Quick Wins: How CMOs Build Momentum Fast

How I go from "new CMO” to “trusted change agent” in 90 days.

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How I Assess a New Situation to Gain Alignment

I listen first, learn the business, and pick intentional early moves that build a trusting relationship.

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Comms & Marketing: Making it Work

Exploring the alliance between marketing and communications in a company.

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cybersecurity for cmos podcast

Cybersecurity for CMOs: Breaches, Phishing...

Marketers need to be ready to face cybersecurity preparedness and breaches.

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Recent Speaking Events

Book Laura MacGregor

Laura is available for podcasts, panels, events, webinars, and guest contributions on strategic marketing, cybersecurity and tech marketing, and leadership.